With more than 100 million active users, 77% of U.S. college students and
4 billion video views per day, Snapchat is too big to ignore and media organizations are paying attention. Fifteen media brands, including Mashable, now produce content exclusively for Snapchat’s Discover feature and reaching millions of millennials.
Join us for a 2-hour evening workshop with Mashable’s Stacy Martinet to explore this game-changing mobile app. Stacy will explain the app’s features, including disappearing messages, My Story montages and Discover. She will also present ways to use the app for news gathering and telling complex and engaging stories in a world of emojis and vertical videos.
This workshop is meant for journalists, communicators and anyone interested in new communication technologies.
Bring your smart phone and get ready to download the app and try it out!
Stacy Martinet has spent her career at the intersection of media, marketing and technology. Stacy is currently the Chief Marketing Officer of Mashable and sits on the company’s Operating Committee, which directs the company’s strategy, planning and operations. She has been a core leader of the team leading Mashable through high growth periods and two rounds of outside investment.
